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Ford Motor Company European Product Marketing Manager – Ford Pro Intelligence in United Kingdom

The future of Ford will be defined by Electric Vehicles and software powered services. Do you want to be part of the digital transformation of Europe’s leading commercial vehicle brand and shape the company’s future? This is a chance to join a new and exciting business unit within Ford at the very start and play an instrumental role in scaling the business, by delivering data-driven solutions to customers and partners that make a real difference to people’s lives whilst also making a difference to the planet.

Ford Pro is a new global business within Ford committed to commercial customer productivity and sustainability. Ford Pro delivers a work-ready suite of vehicles, products and services for virtually every vocation, backed by technology and engineered for uptime. A truly unique one-stop shop for customers, including Electric Vehicles, Charging Solutions, Vehicle Servicing and Data driven Software Solutions.

We’re looking for highly talented individuals to join the team at Ford Pro Intelligence and play an integral role in growing our data and solutions business. We're looking for an experienced Product Marketing Manager that is passionate about technology and energised by working for a start-up organisation within one of the biggest automotive brands in the world. The Product Marketing Manager will play a critical role in driving the success of our cutting-edge digital products and data driven solutions. This position requires an understanding of the connected vehicle market, our customer needs, and the ability to develop and execute effective product strategies to position Ford Pro as the industry leader.

When you join the Ford Pro team discover all the benefits, rewards and development opportunities you’d expect from a diverse global leader. You’ll become part of a team that is already leading the way, with ingenious solutions and attainable products - and it is always ready to go further.

  • Develop product strategies to drive adoption, and revenue growth for our SaaS products in the connected vehicle sector

  • Conduct in-depth market research to understand customer needs, preferences, and buying behaviors in the B2B fleet sector

  • Define future product road map and development priorities for the European market, in collaboration with the global Product Management team.

  • Collaborate with cross-functional teams including product management, sales, and marketing to develop product positioning, messaging, and go-to-market plans for our connected vehicle solutions

  • Work closely with future vehicle programme teams to define future embedded technology requirements and digital revenue streams

  • Analyze and track key performance indicators to measure the success of product marketing initiatives and optimize strategies for maximum impact

  • Stay abreast of industry trends, regulatory changes, and competitive landscape to identify opportunities and challenges for our products in the connected vehicle sector

  • Bachelor's degree in marketing, business, or related field; MBA is a plus

  • 5+ years of experience in product marketing, preferably in the SaaS or tech industry with a focus on connected vehicles or automotive solutions

  • Proven track record of developing and executing successful product marketing strategies for technology products

  • Strong understanding of the connected vehicle sector, including knowledge of telematics, IoT, and automotive software solutions

  • Excellent communication and presentation skills with the ability to articulate complex technical concepts in a clear and compelling manner

  • Ability to work effectively in a fast-paced, collaborative environment and adapt to a rapidly evolving industry landscape

Benefits:

  • Competitive salary and benefits package

  • Opportunities for career growth and development in the dynamic connected vehicle sector

  • Collaborative and innovative work environment at the forefront of SaaS technology in the automotive industry

  • Flexible work arrangements and a commitment to work-life balance

If you are passionate about leveraging technology to shape the future of connected vehicles and have a track record of driving the success of SaaS products, we encourage you to apply for the Product Marketing Manager position. Join our team and be a key player in shaping the future of the connected vehicle sector!

Location: UK/ Flexible

Requisition ID : 27949

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